Active Benefits is a new range of added value offers that we and our partners are excited to offer to our participants and their friends and families. We have strived to produce a small number of high quality offers and services that will provide real value to our participants and support our core proposition of incentivising cycling.


Free 6 week service

Free 6 week service

The gears and brakes on your new bike naturally stretch after the first 6 weeks of riding, which can hinder performance. To help keep your bike in tiptop shape it’s recommended you have it serviced by a professional mechanic after this time.

Luckily with Cyclescheme you can get a free 6-week bike service at the store you purchased the bike from (valid at participating bike stores only). This is a great opportunity to get your bike checked over, whilst receiving handy tips about maintaining your bike in the future.

The free 6-week service is valid at participating bike stores only. The Cyclescheme bike must have been purchased in-store and at the same store conducting the free service. Please contact your bike store for further details. Online bike purchases are excluded from this offer. 

Easy enrolment with BikeRegister

Cyclescheme and Bike Register are changing the face of Bike Recovery.

BikeRegister is the UK’s largest cycle database and aims to reduce cycle theft, identify stolen bikes and assist in owner recovery.  BikeRegister securely holds your bike’s details, and if your bike is stolen it can be ‘flagged’ as such in the database. This means the police can quickly identify your bike (and its owner) if they recover it.

Registering with BikeRegister increases the chance of you being reunited with your bike in the event of it being stolen, but it does not help to make it a less desirable target for thieves. As such, we have also secured an exclusively negotiated 25% discount for Cyclescheme participants on BikeRegister QR Code labels that provide your bike with a visual deterrent to potential thieves. QR Code labels also allow anyone with a smartphone to quickly check if your bike is stolen meaning a potential buyer can quickly alert the police to its locality.

As a Cyclescheme participant we offer you the chance to easily enrol with BikeRegister once you have collected your bike, minimising the work for you, leaving you free to enjoy your new ride. We always recommend that you check the details for yourself post registration to ensure they are complete and valid. 

British Cycling membership

British Cycling membership (12 months for the price of 9)

A British Cycling membership provides access to lots of benefits and shows support for the great work they do for all levels of cyclist.  A membership allows British Cycling to provide thousands of opportunities to ride a bike and coach and nurture talent to help maintain our status as a world leading cycling nation. We have secured an exclusive discount on the British Cycling Ride membership for all our participants - 12 months for the price of 9!

Join British Cycling and enjoy: Exclusive weekly members email 

  • Packed with offers, news and top tips from those in the know
  • Up to £10m third party liability insurance  
      -  peace of mind insurance to keep you covered every time you ride your bike
  • Free legal support and advice 
      -  access to our expert team who can help you in the event of an incident
  • British Cycling Mapping
      -  find great places to ride your bike with our exclusive mapping tool
  • Discounts on cycling gear
      -  enjoy a minimum 12% discount in the British Cycling Wiggle shop
  • And lots more too!

Join British Cycling today

To claim this offer, simply email our helpdesk and ask for our British Cycling Discount Code then join online.


Cycleguard insurance

Cycleguard Insurance (save 15% on cycle cover)

Cycleguard are the industry leaders in bike insurance and our chosen insurance partner. They are also the preferred insurance supplier for British Cycling and leading brands such as Marin, Whyte and Norco.

As a result of this partnership our participants are able to make a 15% saving on their bike insurance. This ensures that your employees get comprehensive cover at the best possible price.

Participants are also able to take advantage of Cycleguard's ‘Roadside Rescue’ at the phenomenal price of £12 per year. This service makes sure you can always get where you’re going regardless of mechanical failure or accident. Cycleguard will try and fix your bike at the roadside and if this is not possible they will make sure you are delivered to a nearby bike store, railway station, car rental firm or appropriate overnight accommodation.

We make sure participants are aware of this service by promoting it through email, newsletters and our website. For more information please visit:


Competitions and prizes

Our competitions and prizes

All participants are automatically enrolled onto our monthly Newsletter, which hosts monthly competitions to win a range of compelling prizes. Past prizes have ranged from electric bikes and hybrids to security tags and technical clothing.

We also have weekly giveaways for Cycleschemers on our social media accounts; check us out on Facebook and Twitter to get on board. 


Cyclescheme\\\\\\\\\\\\\\\\\\\\\\\\'s Community

Our Community

Each of our participants has access to hundreds for exclusive articles that have been crafted by professional cycling journalists and utility cycling experts.

Our content includes: