One of the most popular apps is of course Strava. For many, it's the go-to app for all cycle rides. In fact British Strava users collectively cycled more than half a billion kilometres in 2014!
Strava lets you track your riding with GPS with your iPhone or Android device and helps you analyse and quantify your performance. The app keeps track of your ride stats as you travel, including speed, time and distance all while tracking where you’ve been. At the end of your ride, you can view further stats such as calories burned and elevation change.
The social functionality of Strava is one of they key things which separate it from other cycling apps. You are able to follow the weekly progress of cycling friends, join clubs and take part in challenges and that really is the reason for Strava's continued popularity. On the other hand, if you'd rather keep your stats to yourself, this is probably one app to avoid. You might well end up spending some time disabling all the publicly visible features.
While we are on the topic of privacy settingg, an article in the Telegraph suggested that Cyclists who apps, such as Strava, are putting themselves at risk from hi-tech criminals who window-shop for expensive bikes and target their bikes based on the GPS details they give out. There is a quick fix for this however, by going to the privacy tab on the settings page and you can create a "privacy zone" around your home or office for example. This means that rides that start or finish in one of those zones will then be adjusted so a definitive start and finishing point is not shared publicly.
Strava is free to use, however there is the need to upgrade to Strava Premium membership to unlock all of its features such as goal setting, filtered leader boards and heat maps of other Strava users. The cost for the Strava Premium membership is approximately £38 per a year.
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