Our approach to social media is focused on raising the awareness of Cyclescheme with the friends, colleagues and peers of our current participants.
We know that the excitement of getting a new bike is contagious and social media is the perfect tool to harness the positive sentiment and excitement a new or returning cyclist.
What we want Retailers to do:
Have you considered taking photos of consumers as they leave your store with their new bike and putting the image on your social media pages?
These emotive photos provide you with great content and the ultimate sales lever for any hesitant cyclists that have taken an interest in your stores social presence. It also presents you and your staff with an opportunity to discuss social media with your customers and encourage them to ‘like’ your page (and ours!).
Each month we will pick a winning store to win a free staff night out to say well done for their efforts, but this prize is a short term win, the real prize is with ongoing reciporical promotion of one another's propisitions. Reach out to us today:
Snap Cycleschemers as they leave your store.
Share the images on your social media pages and include @cyclescheme for Facebook, @cycleschemeltd for Twitter and #cyclescheme.
This will result in compelling content for your social media pages.
Each month proactive Retailers will be eligible to win a staff night out
Take a look at some great examples we've spotted on social media.
Want to be sure that we spot your update? email us on firstname.lastname@example.org and we'll engage with your post!
July 2016: Cycle Heaven of York
June 2016: Newlec Cycles LTD
May 2016: GW Smith
April 2016: Hub Cycleworks